Haha that'd be cool. The ARFGN tries to do that, but is clearly not as organized as OKGamers. For midnight releases, we just tell people "yo, everyone you meet out there, tell them about us and get them to come to meetups!" It's been hit or miss so far, but getting the word out is never bad.
Also, MK9 is getting a lot of excitement from the community. We're running an exhibition tourney based on the demo at ARK III just because people are so interested in it.